ABOUT US

The Best Buyer for SME Business Owners

Selling a business is hard, especially for SME business owners. These businesses don’t have enough potential upside for Venture Capital firms and are too small for Private Equity.

One of the reasons why SME business owners struggle to sell their business is the so-called "key person risk." This refers to the potential harm that can occur if a key person in the business, often the founder, leaves. These key people know their business best, have the most passion for it, and often have clients who prefer to do business with them rather than the business itself.

More often than not, SME business owners don’t receive an offer even after having several conversations with potential buyers, and that is something we believe needs to change. SME business owners serve their communities best, and they deserve better opportunities to sell their businesses.

HOW WE WORK

Transparent

Transparency is essential to us. We know what we can and can't do and will communicate that clearly. We use contracts in plain English, so everything is as clear as possible before we sign the agreement.

Fast

No endless processes. We can let you know after two calls if we can give you an offer and what the high-level deal structure would look like.

Partner

We want to grow your business on its own, keeping it a great place to work for your employees and preserving your legacy.

"Keep your legacy while we grow your business to new heights with your current employees."

Creating equility through the capital markets

Creating more profitable exits for business owners

Entrepreneurship is creating an offer that is more valuable than the compensation. These offers create decade after decade more prosperity in our society.

The higher exits we create for these entrepreneurs will likely be reinvested in new businesses that will serve new offers for their local society they live in.

FOUNDER | NEW GROUP CAPITAL

Olaf Bosma

Over the years, I’ve seen too many small and medium-sized business owners struggle to exit their businesses—not because they lack value, but because most investors focus on startups, scale-ups, or large corporations. Profitable and established SMEs, the very lifeblood of our economy, are often left behind.

That’s why I created New Group Capital. We specialize in acquiring thriving SME businesses, ensuring that your hard work doesn’t just survive—it thrives under new ownership. I started this company with a deep belief that every successful business deserves a thoughtful and respectful transition. My partners and I are passionate about preserving what you’ve built while offering you a smooth and rewarding exit.

At New Group Capital, we don’t just see numbers; we see stories—stories of grit, determination, and success. If you’re thinking about selling, let’s start a conversation. Together, we’ll ensure your business continues to prosper while giving you the freedom to focus on what’s next.

Address: C. del Agua, 2, Centro, 33206 Gijón, Asturias, Spain

Call +31(0)614682446